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Alaska Airlines opens new Phoenix reservations call centre

A new reservations call centre has been opened in south Phoenix, Arizona, USA by Alaska Airlines, replacing its Tempe, Arizona facility, which has been in operation since 1989.

Alaska Airlines said it invested USD5m to develop the 30,000 square foot leased facility into its new centre, which serves customers calling its (800) ALASKAAIR reservations phone line, elite-level frequent fliers and Spanish-speaking customers.

According to Alaska Airlines, the centre, which employs 270 agents including 30 bilingual employees, demonstrates its commitment to its reservations sales agents based in Phoenix.

The airline claimed the centre holds a critical role in serving the airline's Spanish-speaking customers in the language of their choice and confirmed its aim to double the number of bilingual agents by the end of this year.